research into target audience

I have decided to research into Q magazine's target audience. Q magazine features multiple genres of music including those from past decades. i feel because of this it would suit a target audience that was around 25 years or more. due to the target audience being for the older generation Q magazine was able to be more expensive as it would draw in readers who have well paid jobs. This is also because they review popular artists new and old. The creators of q magazine also felt that the older generation was being ignored so made this magazine just for them. it also ranges from female to male.